: INSIGHT : WHAT'S REALLY TRUE: IDEATION : WHAT COULD WE DO: DIRECTION : WHAT SHOULD WE DO: VALIDATION : IS THIS RIGHT: CAPABILITY : DO IT YOURSELVES: BUILD : CAN SOMEONE JUST FIX IT: FIXED FEE : ALWAYS: DAY RATE : NONE
WORKING_PROTOCOL : ACTIVE SPRINT_LENGTH : DAY PROJECT_DRIFT : 0 DETECTED STRATEGY_ALIGNMENT : ON TIME_TO_VALUE : T-5 DAYS SYSTEM STATUS: OPTIMAL PROTOCOL_v4.0.2_LIVE MARKET_VOLATILITY: HIGH BADDABING HEAVY INDUSTRIES

WHAT DO YOU WANT DONE?

Fixed-fee outcomes for executives who need something delivered. Not a programme. Not a day rate. Not another supplier trying to grow the account.

01Vendor-neutral. Nothing to sell you afterwards.
02Priced up front, published below, no haggling.
03Days and weeks, not months. Then we stop.
Pick one outcome →
SOUND_FAMILIAR

YOU NEED SOMETHING YOU OR YOUR TEAM DON'T HAVE THE BANDWIDTH FOR.

  • “It needs doing, but nobody here has the time or the depth.”
  • “Every opinion I'm offered comes from someone who wants the build.”
  • “Procurement would take longer than the actual work.”
  • “It's too small to justify a business case, so it never gets done.”
HOW_IT_WORKS

FOUR STEPS, AND THE LAST ONE IS STOPPING.

STEP_01

NAME THE OUTCOME

One conversation. What you need in your hands, and by when. Confidential, and often enough on its own.

STEP_02

WE WRITE THE PROPOSAL

Your problem played back in your own words, then the work built backwards from the deliverable: outputs, activities, plan, who we need and what we need to see.

STEP_03

AGREE A FIXED PRICE

Small enough to approve at your level. No RFP, no panel, no meter running in the background.

STEP_04

WE DELIVER, AND LEAVE

Polished, usable output you can act on, defend, or hand to someone else. No follow-on engagement waiting in the wings.

WHY_NOT_A_CONTRACTOR

THE BIT BETWEEN A SIX-MONTH CONTRACTOR AND A CONSULTANCY.

A contractor means a six-month commitment made before you know whether they're any good, a notice period, and a status question for your finance team. A consultancy means a partner, a manager, a scoping phase and a quiet interest in what comes next.

We're the middle. One senior person, bought by the outcome, finished in weeks. No commitment past the thing you asked for, and nothing on your payroll.

The only thing we're selling you afterwards is the possibility you'll ask us back.
WHAT_IT_COSTS

PRICES IN THE WINDOW, NOT BEHIND A MEETING.

Proposal & approach
UP TO £5K
A few days · credited in full against the work
The problem statement and a costed plan you can commission from us, hand to another supplier, or run yourselves. Yours either way.
Focused
~£15K
Up to 10 days
One question, one output. A needs analysis, a market read, a review, a thought piece, a small thing built and working.
Standard
~£30K
Up to 20 days
Analysis plus a substantial deliverable. A reference architecture, a programme review, an RFP-ready scope pack.
Extended
£50K+
Around 40 days
Broad scope, several outputs, organisation-wide. A target state and roadmap, an estate-wide picture, a framework your teams adopt.

Guide prices. The proposal sets the actual fixed fee, and it doesn't move once agreed. Scope is held by named people, named documents and a named timebox, all written down before anyone starts.

SIX_THINGS_TO_ASK_FOR

PICK THE ONE THAT MATCHES WHAT'S ON YOUR DESK.

What's really true right now?

Insight

An independent picture of your needs, your estate or your market, so the decision rests on something other than the loudest voice.

Needs analysis / As-is architecture / Market and trends / Thought piece
What could we do?

Ideation

Credible options for a problem or an opportunity, found before anyone with something to sell defines the answer for you.

Option shortlists / Opportunity scans / Where AI actually helps
What should we do?

Direction

The shape of the thing, decided by you rather than by a vendor's product roadmap. Ready to fund, or ready to take to market.

Strategy and roadmap / Reference architecture / RFP scope pack
Is this right?

Validation

An honest verdict on a programme, an operating model, a supplier's work, or your own plan. Formally, or quietly, before anyone else sees it.

Programme review / Operating model review / Second opinion
How do our people do this themselves?

Capability

A method your own people pick up and keep using, instead of a model that's admired once and then shelved.

Business architecture framework / Modelling method / Handover
Can someone just fix it?

Build

A forward deployed product team of one. Everyday friction solved with something that actually works, and no business case to write.

Working tools / Automation / Prototypes / Handover and docs
THE_UNSEEN_MARGIN

A THOUSAND SMALL FIXES. ONE FASTER ORGANISATION.

Change budgets are built for big things. Business cases, portfolios, programmes. That machinery can't see a job that saves one team two hours a week, so the job never gets done. Multiply it across every team and every desk and you're carrying a drag nobody measures and nobody owns.

We work in that gap. One person, deployed to the small problems, fixing them quickly and cheaply enough that nobody has to write a case for it. One fix is a nice-to-have. A hundred is a different organisation.

01Too small for a business case. Too costly to leave alone.
02Fixed in days, with a before-and-after you can point at.
03Handed over with docs and a named owner. Not a dependency.
START_HERE

PICK ONE OUTCOME. LET'S GET YOU THERE.

Tell us the single result that would make the biggest difference to you right now. We'll talk through how to reach it, what it would take, and what it would cost. If the answer is that you don't need us, we'll say so.

BADDAB!ng ltd is a UK limited company. Independent and vendor-neutral — not a reseller or implementation partner for anyone.

©2025 BADDAB!NG_THE_FUTURE_OF_CONSULTANCY